How The Copywriter Helps The Entrepreneur

One of my favourite assignments as a copywriter is to help entrepreneurs create the text to promote their new business, product or service. In my five years as a professional copywriter, I’ve helped clients as diverse as electricians, sales trainers, marketing companies, gourmet food shops, property developers, digital agencies, IT consultants and driving instructors to express what they offer in writing – usually at the early stage of building or planning the enterprise. The power of copywriting in that situation simply cannot be overestimated. There really is something almost magical about putting words on the page. It makes ideas real, generates commitment and focuses energy. Just by committing thoughts to paper, we can shape our futures. It’s easy to see how this benefits the entrepreneur as they plan or develop a business. Although most entrepreneurs generally feel positive and confident about their ideas, they sometimes find it hard to do them full justice on the page. Working from a different perspective – the outsider’s perspective – the copywriter can make sure that their client’s marketing pitches the offering to the right audience, with the right tone and the right emphasis.Sometimes, the appropriate ‘level’ for the message may be far ‘above’ the one expected or imagined by the entrepreneur. Sometimes, when they see what I’ve written, my clients respond ‘I could never have written that,’ or ‘I don’t recognise myself’. This type of feedback confirms that the entrepreneur may simply be too close to his or her product or business (whether emotionally or intellectually) to communicate its selling points effectively. If the business is a one-person startup enterprise, it’s easy to see why. Talking an idea through with a good copywriter (one who asks the client lots of questions) is a great way to road-test a new idea. ‘If we translated this concept into marketing messages,’ the entrepreneur is asking, ‘Would it fly? Would the proposition be consistent, compelling and capable of converting interest into sales?’ Here, the discipline of copywriting can act as a useful reality check. The dark side of confidence is over-confidence, and entrepreneurs are prone to many delusions and self-deceptions. But the copywriter cannot spin straw into gold; to make convincing copy, they can’t work with unclear, inconsistent or self-contradictory ideas. As part of the briefing process, the copywriter can help the entrepreneur to iron out all these tangles in their thinking – provided the copywriter is prepared to put some tough questions to the person who pays their bill.

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Kinds Of Money Lenders

There are different types of money lenders and this article deals with the different types of money lenders present in the market scenario. Some of the different types of money lenders are

Mortgage bankers
Mortgage brokers
Wholesale Lenders
Portfolio lenders
Direct Lenders
Correspondents
Banks and Savings & Loans
Credit Union

Mortgage Bankers

A mortgage banker is a lender that can originate loans which they can sell to Fannie Mae, Freddie Mac, Ginnie Mae, jumbo loan investors, and others. Thus a company who is capable of doing the above function is termed as a mortgage banker; however their size differs based on the different companies. Some mortgage bankers service the loans to the customers which they have originated while others do not. Most of the brokers have wholesale lending divisions. Some of the examples of mortgage bankers are Countrywide Home loans and Wells Fargo Mortgage. In this example one company is associated with a bank while the other is not. Many companies call themselves as mortgage bankers while some are really bankers but as far as the case of the others is considered it is mostly marketing.

Mortgage Brokers

Mortgage brokers are institutions who originate loans with the intention that they would give the amount to wholesale lending institutions. A broker has contacts or a set relationship with these wholesale lending institutions. Underwriting and the activity of funding takes place at the wholesale lender. They deal with the institutions that have wholesale loan department.

Wholesale Lenders

Many of the mortgage brokers and even the portfolio lenders act as wholesale lenders. They cater to the need of mortgage brokers for the origination of loan. There are some wholesale lenders that do not even possess their retail branches as they rely on mortgage brokers for the loans.

Portfolio lenders

An institution which lends own money and originates loans for itself is referred to as portfolio lender. Thus in this way they are lending their own portfolio of loans and they are not concerned about being able to sell them on the secondary market. Thus they need not abide by the rules of Fannie/Freddie guidelines and thus they can create their own rules for ascertaining the credit worthiness. Usually portfolio lenders are large banks. Only a particular part of their loan programs are portfolio products. Incase they are providing fixed rate of loans or government loans, and then they are definitely engaging in mortgage banking as well as portfolio lending.

Making Great Money IS Part of Your Spiritual Path

Every day I run into women who have a huge “giant-size” block when it comes to making great money doing work they love doing.

They range from writers, holistic practitioners, coaches, and speakers to high powered entrepreneurs and CEO’s. They give of themselves and their gifts and yet still charge way less than adequate fees to support themselves and create freedom in their lives; freedom to relax, freedom to live a life they know they deserve, and the freedom to stop struggling and striving every day.

This past week I had the opportunity to speak with many women and it was amazing and inspiring to hear from their spirit the gifts each one have been given and at the same time it broke my heart as I listened to the disappointment and frustration each of them was faced with in earning a living, much less the 6-Figures+ living I know they can achieve. All of them making a difference in the world, yet 95% of them not able to make ends meet.

I was in this same situation not too long ago …so how did I Breakthrough to a multiple 6-figure income?

I realized: Making Great Money IS Part of my Spiritual Path!

Previously I had felt somewhere deep inside that I was doing a greater work and that money was just a trapping of the physical world. That I was somehow above it.

It wasn’t until I lost everything I owned that I discovered how spiritual making great money really is…hmmm…and once my belief around THAT changed, everything began to change.

5 Keys to Up-Leveling your Spiritual Money Mindset:

Making Great Money IS part of my Spiritual Path the Universe wants you to be abundant, stress free, and happy. Your spiritual path is not about struggle, stress, and overwhelm

Making Great Money is Grounding walk your spiritual path with well grounded feet so you can stay in the game of life at a very high level and really make a substantial difference in the world

Making Great Money is Passion expressed and Passion received as you express your purpose and your gifts to the fullest each day you are rewarded financially and living your most passionate life

Making Great Money is Exciting If you’re not making great money you’re not helping enough people. Helping thousands of people is REALLY exciting!

It’s Easier to Make Great Money than it is to Make Less It is easier to find one client and charge what you’re worth, than it is to find 100 clients and undercharge
So let me ask you…If you were fully embracing the belief that making great money IS part of your spiritual path, what would you be doing differently?

Decide & Take Action today!

Is Buying Gold As An Investment Wise

Lately, gold as an investment has become a hot commodity. The ever-rising prices of gold have turned them into the best investment option. Though one can put the money in this expensive metal without any type of fear but still one must have some knowledge about this precious yellow metal.

There are concerns amongst investors when buying gold, just as there are concerns when putting money into any investment asset. However, many of these have benefits. When prices of the metal rise when the dollar goes down. These two have the inverse relationship between them. The weaker dollar or the unstable stock market makes it more expensive. So, most of the people like to invest in gold instead of the other sources. The stock market doesnt remain stable all the time and also makes for the unsecured investment. On the other hand, the expensive metals procure their value and mostly provide the good returns.

Gold is also liquidity and ease to sell. Buy gold coins to increase the returns value. These usually have the numismatic value and are more expensive than the bars. Over the time these yield more value than any other commodity. The historical coins never go for less if maintained in the perfect condition. Also these can be sold very easily owing to the higher liquidity.
When investors buy physical gold, they are reserving wealth by buying gold coins and bars. Gold coins give the opportunity to preserve the wealth from the economic downturn or inflation. These have the intrinsic value so one can rely on them during the adverse situations also. They wont become valueless under any circumstances. The yellow metal also doesnt rust and one can keep them safely in a secure storage safe.

Financial future security is another key fundamental when buying gold as an investment. Gold has proven to provide one of the best financial security for the future. As one can keep them for a long period of time because the metal doesnt deteriorate with time so it makes the future of the person secure. The financial security also gives the peace and prosperity in life.

The New Modification Craze With Interesting Car Wraps

Vinyl wraps, as we all know, are synonymous with advertising. Organizations produce usage of vehicle wraps for branding, branding which helps raise the profile of their corporation. While advertising with these wraps are full on the go, the completely new craze just for car modification has largely inclined towards car wraps for the entire car makeover. Folks are finding their car wrapped with vinyl films to present it a different finish as well as color. This craze has emerged lately due to the monotony which eventually slips in while driving the equivalent vehicle just for long. Not all of us can afford a completely new car every time a interesting model gets launched in the industry. This is a simple way of giving your old car, a brand-new appear, and also giving yourself a boost to drive it with interest.

The very best Car Wraps use the latest process in print production. The qualified gurus use a car as a blank canvas to fill it in with their artwork. They can customize your car in whichever way you want. It is like obtaining a brand completely new car, just at a a lot lower expenditure. You actually might be thinking which a personalized spray paint job might also bring in the identical effect at a lower expenses, so why invest in wraps? While your question is quite relevant, the answer is also proper in front of you actually. A wrap is nothing but a thin film which lays out on the top of your cars factory skin. It gives a second skin for the car, thus protecting the original color of it. You actually can take off a wrap whenever you want to. The inner color will be revealed in its intact state. You actually can also replace an old wrap with a brand new one according to your mood and craze.

Vinyl car wraps of top quality have warranty of about 5 to 7 years. So, you actually could keep it just for long, until something else comes in the craze. The original paint gets shielded from chipping or fading, which also slows down the course of action of depreciation. This can support you actually get a far better cost while reselling the car. A full wrap just for your car will expenditure you actually around some thousand bucks. Earlier, modifications adopted by car whizzes are a lot costlier than this, which included personalizing amount plates, transforming tires, adding spoilers, etc.

Make Wise Investment Decision By Investing Money In Mutual Funds

In India, although a number of investment instruments are available which provide safe investment opportunities, Mutual fund is considered as one of the best instruments which help in capital appreciation and saving investors from gyrations of the market. For over the past few decades, stock market has shown tremendous growth and for accumulating substantial wealth, it is the need of the hour to include stock in the investment portfolio. By investing in mutual funds, one can actively accumulate huge capital within stipulated time period. Being regulated by SEBI, mutual fund is a company which pools money of numerous investors in various stocks, short and long term money market instruments, bonds and other securities.

An Overview about Mutual Funds

An investor can choose from plethora of mutual fund’s schemes depending upon his needs and requirements as different funds offer different benefits and even costs and expenses structure also varies from fund to fund. With the passage of time, the popularity of mutual funds has increased significantly. It is a fact that even small investors are able to invest in these financial instruments at a reasonable cost and for a longer period of time. Equity funds, fixed income funds, balanced funds are three types of categories in which mutual funds are divided.

On the behalf of the shareholders, mutual fund is professionally and efficiently managed by portfolio managers, who with their expertise knowledge diversify the money over various securities. For reaping the desired monetary benefits of the investments, it is necessary to avail the erudite services of portfolio managers. They keep a track of your investment requirements and give them desired shape by recommending investment alternative which is best suited for an individual.

Avail Advisory Services Online

By searching on the internet, one can find numerous websites that provides personal financial advisory services to an investor. By availing these services, even a novice investor can make wise decisions, depending upon individual investment’s requirements as these websites offer feasible suggestions backed by strong financial analysis. Business giant like network18 is an apt source through which an individual can acquire the investment advisory services or suggestions and fulfill his investment objectives. It is not wrong to say that there is no better alternative for minimizing risk and maximizing returns, then to invest in mutual funds. Therefore, multiply your money manifold by investing money in these instruments.

Music Composition – A Good Job To Earn Money

Earlier it was believed that only music professional can compose good music. But now with music sequencer software even a person who has less knowledge but good interest in music can create beats and that too with only some mouse clicks. Also, it is not necessary to buy new equipments to do so.

After long search and discoveries new music maker software is available online. Sonic Producer is online software that assists people to compose sound of their interest and quality with few instruments, sound effects and machinery provided to those expertises in music. You can generate music of your choice through this. Therefore it is a good source of income for those interested in composing music. You can sell the music online and earn good money to improve your economic conditions.

Some steps to compose music:

Sonic Producer is the latest software that meets most of your basic needs in producing music of good quality. It requires three things a keyboard, a workstation and music software. You cannot learn music in a day. It requires time so progress slowly. After some time when you get some idea then compose your own music. In the meantime you will discover several new ideas and will love using the software.

The primary step is the selection of proper samples. Both the piano and drums should suit with the remaining music. Suppose you select a wrong brass drum, your base line would fail. So to make a perfect beat always select the best beat.

Other step is use of keyboard to select the correct melody. Play a single octave on it. Then pick five distinct notes from that one octave and play regularly until your beat matches perfectly to it. Ensure to play all the keys in sequence to achieve best results and compose a good music.

So, music making software especially Sonic Producer makes it very easy for any person who likes music to compose beats easily. Every sample can be played and checked easily. It provides you many different types and sub-types to form the beat that you like. This software also has many other advantages such as stretch effects, create compression and reduce and raise tempo and various others to compose music which has a perfect and innovative presentation. It is even possible to layer the beats for more composite and alluring music. Although there are two or three beats but you can raise them as per your need to compose a sound of good quality and loved by people.

But there is one drawback of this software and that is it restricts your creativity.

But this for sure that till now no other software other than Sonic Producer has been the best to compose beats of perfect quality. The software is very user-friendly and easily compatible.

So, you can do this job to get some money and fame. Hence, produce the music of your choice and earn money by selling it online.

Call Center Franchise And Remote Pizza Agent Opportunity

Call Center Franchises and Remote Pizza Agent offer professional yet personalized telephone support for established and growing businesses alike – from answering the clients calls when they cannot, to telephoning potential customers and arranging appointments on their behalf. In fact, they can handle just about any activity which involves using the telephone effectively.

The Norbells vision is to ensure service offerings were more custom-made to the clients needs and budget. Our pricing structures are completely transparent, enabling clients to easily calculate their return on investment. Future of Call Center Franchises is very exciting and bright.

Are you interested in starting your own business but afraid of doing it all on your own?

We at Norbell have solution for you. Over the last 9 years, thousands of people have discovered that Call Center Franchising with Norbell is the secret to finding an independent, fulfilling career.

No previous technical experience required to start Call Center or Remote Pizza Agent center. Norbell has become a leading worldwide franchising opportunity by developing an extensive call center training program that will get anybody started with a new business. Norbell will also offer you support throughout your career with our team of professional and trained support staff.

The reputation of Norbell speaks for itself. Entrepreneur has consistently ranked Norbell finest in the worldwide Call Center Franchising and Remote Pizza Agent category. With our franchisees operating around the world, weve grown and developed a unique business strategy and methods of operation that are designed to help you quickly start a profitable, sustainable business.

Foundation of the most trusted and profitable franchising program are Training and Support. This is the reason that we dont require you to have technological and consulting experience. Youll learn the methodology and principles of a successful franchise in our extensive Certification procedure. Youll then be ready to create a profit-driven and knowledgeable Call Center or Remote Pizza Agent Franchise, all the while making use of our on-demand support structure to help you along.

Norbell Advantage
No Contracts
No Minimum Commitments
Get 30 Days Free Trial
Cancel Anytime
In/Out Bound Services
Starts from US $6.99/- Per Seat per Month

Our simple concept of mutual success is the driving force behind Norbell and has helped thousands of franchisees take their places in the global market.

Take the steps today to become a part of the worldwide Norbell! Dont put off any longer your business aspirationsnow you have the tools you need to succeed!

Legal for trade digital scale for easy and certified performance

A weighing scale performs a crucial function in a commercial transaction. It is the pivot about which trust in businesses is leveraged worldwide. It would be slow and painful if worldwide people could not trust one another and still had to do business together. Therefore the businesses worldwide need to trust another when it comes to measuring the weight. But the best policy is to trust but verify and for that we need to have reliable weighing equipment. The administration recognizes the need for the trust to be maintained in a verifiable manner so that businesses can operate smoothly and efficiently confident that the trust reposed by them is justified.

And for the trust to be justified the equipment used to measure the weight has to be accurate, reliable and durable. And for such a sensitive operation as the measurement of weight it cannot be left to the manufacturers alone to assure the quality. It is for this reason that the government takes it up itself to certify the quality of legal for trade scales. With the advent of digital scales the accuracy and ease of use of weighing scales has improved a lot. And when you buy a legal for trade digital scale you assure yourself of convenience and quality.

Even if you are not doing the weight measurement for a commercial transaction, and you are not required by law to use a legal for trade scale, it still makes sense to opt for one because it is a simple and effective way to purchase highly reliable equipment for your critical operations. A legal for trade scale can be expected to cost more than a similar scale which is not certified but that premium is well worth it because you can be sure to have an accurate scale that is able to perform reliably and does so for a long time.

Legal for trade digital scales are available in a wide range. You can find one that matches your needs conveniently by going online. You can also look for special offers. You can see the latest legal for trade digital scales at www.paylessscales.com.

About Author :

Lawrence has been in the weighing machines industry for the last 14 years. He has been interested in the penetration of digital scales across various market segments. His special area of interest has been maximizing the value proposition of a digital scale. You can know about a legal for trade scale & other digital scales at www.paylessscales.com.

PNC Online Banking

PNC rates on mortgages are one of the few that did not increase when many of the other financial institutions have already done so.

For a $250,000 loan in the Philadelphia area, the rates are as follows. The 30 year fixed interest rate at 5.50% to 5.875% with APRs of 5.626% to 5.842%, respectively. The 20 year fixed interest rate is at 5.625% to 6.125% with APRs of 5.828% to 6.098%. The 15 year fixed is at 4.875% to 5.125% with APRs of 5.082% to 5.258%. The 10 year fixed interest rates are 4.750% to 5.125% with APRs of 5.045% to 5.232%.

The current bank rates on CDs include a tiered format. The top tier is for those with Performance Select checking accounts, followed by Premium Plan, then the Standard CD rates. The promotional 9 month CD is earning an APY of 0.45%, 0.42% and 0.40%, respectively. This has a minimum deposit of $1,000.

The 3 month CD is earning an APY of 0.15%, 0.15% and 0.15%, respectively. The 6 month CD is earning an APY of 0.25%, 0.20%, and 0.20%. The 1 year CD is earning an APY of 0.50%, 0.45%, and 0.45%. The 18 month CD is earning an APY of 0.55%, 0.50%, and 0.50%.

The 2 year CD is earning an APY of 0.50%, 0.45%, and 0.45%. The 3 year CD is earning an APY of 0.70%, 0.65%, and 0.65%. The 4 year CD is earning an APY of 1.05%, 1.00%, and 1.00%.The 5 year CD is earning an APY of 1.25%, 1.20%, and 1.20%. The 7 year CD is earning an APY of 1.75%, 1.70%, and 1.70%. The 10 year CD is earning an APY of 2.00%, 1.95%, and 1.95%.

The minimum deposit for these PNC rates is $1,000, and the rates were posted on February 9, 2011, but are subject to change without notice.

We strive to bring you the latest and most accurate data possible from the home sites of the financial institutions we name. Always remember, the bigger the risk, the larger the reward or loss. Invest with caution.

For additional resources involving financial help, please view PNC Online Banking, best bank savings rates, Westpac Online Banking and Online Banks at